C4 NFL: American Football Live
by Jump Designon Vimeo
Description
Jump has created a new title sequence for Channel 4's live coverage of the NFL. The program is produced by Sunset + Vine. The sequence is based around the iconic Vince Lombardi trophy which contains a chrome football. The emphasis on the award reflects that the Super Bowl is being shown live on C4 for the first time in 15 years. Initially we see clips of old C4 title sequences reflected in the surface - a nod to the history of the sport on the channel. Once the sequence kicks in with great NFL
